This is long, but life changing .. please bare with me
I hate what internet marketing is - it's not just what it has become, but what it has always been. Because this industry attracts a lot of folks trying to get out of their day-to-day job; beginners who are easy pickin's for unscrupulous marketers; it contains the worst marketing on the planet - hype filled nonsense that prays on the unsuspecting.
I’ve always rebelled against that. (not that I didn’t participate in a bit of click bait from time to time .. there’s nothing wrong with a bit of fun)
So .. when I talk about ‘internet marketing’ it’s often with a bit of a sneer on my face. But .. there’s ‘internet marketing’ and then there is that marketing that we do on the internet, which is also internet marketing .. all of the usual; SEO, social media, content marketing and the like.
Right now, I’m talking about that .. the way...
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