Interested in getting into the mass page website building scene? Maybe you have already dabbled — there are a host of builders to choose from — and today I thought I would pull back the curtain a little bit and share some of my experience with different builders... what to look for and where to go from here.
Before we begin, a definition: Mass page builders are designed to take some content — this usually includes spintax* and a set of parameters, such as keywords or locations — and create hundreds or even thousands of pages automagically on your website.
First, and probably the most important feature I'm going to mention today is, "does it work?" Meaning, can you get it to rank and drive traffic. Mostly, in this regard, I'm looking for a site that will give me a good clean framework, because the magic I use to get my sites ranking for over 25% of the target keywords in less than 30 days isn't actually contained within any of them... it's a sauce I add after the fact (and if you'd like to know what this magic is, you'll want to join us in the Mass Page Domination course!).
Next in the line of important distinctions among builders is that some are designed to create geo-location pages for local rankings, some for directories, and others are designed to generate pages around keywords for more national level rankings. A very few are designed to do multiple types of sites.
Another consideration is ease of use. Some builders have a lot of bells and whistles, while others are pretty bare-bones. Typically the more features, the harder it is to use, so you are looking for something that has, at least, most of the features you NEED, without going overboard.
Finally, do they generate a site within the WordPress framework, or do they create HTML pages or scripts that you can just upload to your hosting company?
So, without further ado, let me give you my list and their associated attributes:
For a much more thorough review of builders, along with my Step-by-Step for building and ranking my favorite builder, check out my Mass Page Domination course!
* The term spintax is a contraction of “spinning syntax.” Spintax is the format (or syntax) that is used by various software spinners to create articles. These articles can then be 'spun' to create hundreds or thousands of different variations. Typically the more variations that can be created, the more likely it is the result will be less readable. There are various spintax formats depending on what software/services you use.
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