GAP Analysis
Members - Your replay with links is here.
Set your agency apart from the 'cheap seo' guys using these two different types of GAP analysis. Also shown are tools to make fulfillment easier.
The Gap Analysis process includes:
- Describe the general area - digital marketing
- Identify specific improvement areas - in this case we pick two, content and social media
- Determine targets - world domination .. is there anything else?
- Determine current state - what do you have in place already
- Determine Action Steps - start with incremental improvements
The result of both the content and the social gap analysis is going to require more content ... so that's where other sheets out of the Battle Plan come into play - and I talk briefly about a handful that will get you rocking.
If you don't have access to the battle plan, you can get it, along with the other resources listed by subscribing to our Ninja Training.
Also I mentioned that a couple of spaces are still available for the Business in a Box affiliate site - you can find details here.
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